Buyer guide
DUE vs Cheerful vs Passionfroot
These tools are often mentioned together, but they solve different problems. The biggest question is whether you need to be discovered and booked through a marketplace or storefront, or to research opportunities yourself and run each paid collab through to payment.
Written by DUE, so we have an interest. Competitor details come only from their public pages, checked 11 October 2026; products change, so confirm on their sites.
Finding deals vs managing deals
Marketplace and storefront tools help brands discover you and book you. DUE has no marketplace: brands do not find you through it. Instead, Scout researches a curated set of current public creator programmes, shows their stated requirements and flags mismatches, and prepares an enquiry or pitch for you to review and send yourself. Once a deal exists, DUE handles agreeing the details, tracking deliverables and approval, invoicing and confirming the money arrived.
Side by side
| Cheerful | Passionfroot | DUE | |
|---|---|---|---|
| Main job | Admin for brand deals: finds offers in a connected Gmail inbox, tracks deliverables; the wider platform serves brands running campaigns | Selling sponsorships: storefront/media kit, bookings, proposals and payment requests | Running each paid collab from brief to invoice and payment check, with Scout for researching curated public opportunities |
| Finding new deals | Creator directory and media kit put your stats in front of brands on Cheerful | Storefront and ad network bring inbound sponsor requests | No marketplace or directory. Scout re-reads a curated set of public creator programmes, flags eligibility and drafts outreach you approve and send; no guarantee of work |
| Getting briefs in | AI scans your connected Gmail for brand offers | Bookings and proposals inside Passionfroot | Paste, upload (PDF/image/screenshot) or type; optional Outlook connection; no customer Gmail |
| Agreement / proposal | Offer, brief and content review in a per-deal workspace link | Accepted proposal confirms a collaboration | Quote or agreement link the brand can accept without an account |
| How the brand pays | Not described on the creator page we checked | Payment link: card via Stripe or Passionfroot Bank Transfer | Outside DUE: you send your own invoice; DUE never handles the money |
| Checking payment arrived | Not described on the creator page we checked | Payment happens on-platform | Import a bank CSV and confirm suggested matches yourself |
| Stated price for creators | Free for creators (per Cheerful's creator page) | We did not find a verified creator price to quote | Free during early access; we will give notice before any future paid plans. No automatic charges. |
Fair strengths and limitations
Cheerful is a strong option if your brand offers arrive in Gmail and you want them organised automatically, plus visibility to brands already running campaigns on its platform. Its core platform is built for brands and agencies running influencer programmes.
Passionfroot suits creators who want to sell defined sponsorship placements from a storefront and have sponsors pay through a payment link. Its showcased creators are largely newsletter, B2B and tech creators.
DUE suits UGC creators and influencers who want to research curated public opportunities with Scout and then track each paid collab from brief to invoice and a reviewed payment match. It has no marketplace or media kit, does not guarantee work, does not take payments or connect to Gmail for customers, and never sends anything for you. See who DUE is for.
Sources (checked 11 October 2026)
- Cheerful — For creators
- Cheerful — Platform
- Passionfroot — Creators
- Passionfroot Help — The Collaboration Flow
- Passionfroot Help — Getting Paid
- Passionfroot Help — Storefront
Product names belong to their owners. No affiliation or endorsement is implied. Something out of date? Email hello@brieftopaid.app.
DUE: Free during early access; we will give notice before any future paid plans. No automatic charges. See a sample collab.